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We introduce you to Hyundai Department Store Group
a comprehensive lifestyle and culture company that will enhance your value.
After 50 Years of Both Passion and Challenges,
We Are Writing a New ChapterStarting under the name Keumgang Development Industries in 1971, Hyundai Department Store Group has evolved into a comprehensive lifestyle and culture company, expanding its area of business to cover the entire realm of clothing, food, and housing.
“Facing an endless series of bold and passionate challenges” would be an excellent summary of the Group's history.
The very start of these challenges was presented when we entered the department store business. When the Group made its foray into this business, as a latecomer in the 1980s, concerns over possible failure outweighed the expectations of success. However, Hyundai Department Store Group was passionate about breaking with conventions and creating a department store that could offer brand new value to customers. With this passion, it opened up a new horizon with a “top-end, cultural department store”. The department store has grown to become the Group’s key business ever since.
Building on the success of the Hyundai Department Stores was not always easy, but we did not back away from moments of crisis. Instead, we turned them into opportunities to expand our business even further.
Later on, Hyundai Department Store Group established its management philosophy: “Bring Happiness to Customers, Enrich the World”. The Group went on to fully diversify its businesses, such as with food, fashion, living, and beauty, while stepping into outlet and duty-free operations and reinforcing the distribution sector, which has become a key business for the Group. In this way, the Group has evolved into a comprehensive lifestyle and culture company.
It is based on this power and confidence that we are now seeking to grow further, while offering better value for our customer’s lives. As “the company most trusted by customers” with a positive influence on our society, we will continue to grow and write a new chapter in the history of the Hyundai Department Store Group that will continue well beyond 100 years.